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Posts Tagged ‘content’

Findability Bliss Through Web Standards

Nothing but a list of items here, along with some websites and books that could be useful.
Findability
Web standards + great content = findability
Standards

Semantic markup
Accessibility
Progressively Enhancing
Micro formats

Semantic Markup

Have image background with text -999 px indent
Leahy/Langridge Method

Keyword Placement

<title> tag
<strong> & <em>
Stylesheet filename
naturally in your content, keyword density should be less than 7%
link labels
alt & title attributes
URL
logo file [...]

Duplicate Content… An SEO No No

Duplicate content is when any two web pages have the same content, no matter if they are on the same website or not. Duplicate content is a very sensitive subject and if you’re not careful it can absolutely ruin all chances of your site ranking well in Google. I’ve seen it many times, clients find [...]